Chris Znerold: brand, creative and product design leadership
I lead brand, creative and product design, and build the teams that deliver it. Over the past twenty years, I’ve worked with Apple and Adobe, built an in-house studio at Native Roots, and founded two studios of my own.
Selected work
All projects
Where I’ve worked
Digital product design, in-house brand leadership, and the studios I built.
- 2024–2026
VP, Brand, Product & Growth, after a fractional seat through Portal. Built an eight-person team.
Selected work Somatic · Every Day Weed - 2020–2024
Co-founder, head of product & design. A 12-person studio, up to ten engagements at once; PwC grew from one embedded designer to six.
Selected work Outdoorsy · Martha · LuckyTruck · ShareClub · Greatest Hits · PwC - 2017–2020
CMO; head of brand, product & retail experience. Built a 19-person studio across two countries.
Selected work Native Roots · Garden Variety - 2013–now
Founder. Independent practice, between and alongside the roles above.
Selected work Apple · Target · Kodak · Logitech · Innit · Marianne’s Harvest · Psychedelic Science · True Swing · Speakeasy · The Crowd · Bark & Ride - 2014–2015
Design director.
Selected work New Belgium · Copper Mountain - 2012–2014
Product design lead, Marketing Cloud. Three issued U.S. patents.
Selected work Adobe - 2017–now
Adjunct, graduate design at The Brand Studios. Two books with Kendall Hunt, 2024.